IPL Media Rights LIVE Updates: E-auction underway; Zee, Sony among others in bidding race

The media rights auction of the Indian Premier League (IPL), one of the biggest cricketing properties in the world,

sees bidding for the next cycle of 2023-2027 from top broadcasters, and over-the-top (OTT) players on June 12.On March 29,

the Board of Control for Cricket in India (BCCI) had announced the release of invitation to tender for the media rights cycle

The base price of TV rights has been set at Rs 18,130 crore for 74 games which is expected to touch Rs 24,400 crore

Digital rights, which is at the base price of Rs 12,210 crore, is estimated to reach Rs 21,900 crore for the upcoming media rights cycle 2023-2027.

The IPL media rights auction will begin with the first two bundles which includes TV and digital rights. 

Bundle A includes television rights for all games for the Indian subcontinent and Bundle B includes digital rights for Indian subcontinent for all games. 

sees participation from companies such as Zee Entertainment, Viacom18, Disney Star, Sony Pictures Television Networks, and SUN TV, according to reports